Vertex acquires Australian firm PCI to expand CMO business
Top international busing process outsourcer (BPO) and customer management outsourcing (CMO) conglomerate Vertex Group has declared that it has acquired the rapidly growing voice-based BPO vendor PCI having operations in the Philippines and in Melbourne, Australia. PCI will be rechristened as Vertex after the acquisition with a view to manifest its eminence in the expansive Vertex group globally. Vertex’s latest business will make available PCI’s past performance in delivering pioneering inbound and outbound customer contact services related to multilingual support in as many as nine languages.
A business website quotes PCI CEO Phil Allen as saying that they are thrilled by the prospects presented by the larger Vertex group, its worldwide infrastructure, matchless professionals and ground-breaking technologies. According to Allen, their market holds immense prospects and following the acquisition they are superbly placed to take advantage of the opportunities.
Meanwhile, acquiring PCI will enhance the current global portfolio of Vertex in different verticals, including financial services, utilities, retail and the public sector throughout the US, the UK, Canada and India. The outbound focus of Vertex Australia, as PCI will be rebranded, as well as its experience in retail banking and telecommunications will reinforce Vertex’s presence internationally. The Vertex group intends to make fresh endowments in customer relationships and exploit the conglomerate’s know-how to make the best from the rapidly growing prospects in the Asia-Pacific market.
In fact, Vertex Australia plans to establish a new center in Ballarat in Victoria and recruit as many as 600 professionals during the ensuing two years. In addition, the firm intends to open another new center in Australia as well as make fresh investments in the Philippines. Vertex Australia will be headed by former PCI CEO Phil Allen.
According to Vertex CEO Paul Sweeny, the acquisition of PCI would enable them to set footprints in new markets and have a genuine effect on the manner the organizations work together as well as deal with their clients’ understandings. In addition, it would provide them with express entrée into a rapidly progressing regional market, which forms a vital component of the group’s aspirations vis-à-vis expansion. Sweeny added that particularly happy that the new business – Vertex Australia, would provide enhanced and value-added solution to its customers.